Inside the weird business of cult TV reboots
“Gilmore Girls,” the WB dramedy following a witty mom-daughter duo in small-town Connecticut, was never close to a TV smash. At its peak, in 2002, the seven-season series ranked 121st in U.S. viewership, behind Fox’s “Temptation Island.”
But in the eight years since its cancellation, the show has traced a surprising ascent to cult stardom, inspiring viewer binges, a newly rabid fan base and key interest from streaming giant Netflix, who is reportedly pursuing an original reboot.